Pick up trucks with rear window graphics are as old as I can remember. It use to be very cool to have window graphics on the rear window of your truck. Truck window graphics with Chevy and Ford logos and political signs on the rear windows were and still are very popular with the truck crowd. Truck window graphics can personalize a truck.
Truck window graphics have evolved over time and have developed from the simple Chevy logo to more sophisticated graphics that cover the whole window.
See thru window graphics have replaced the traditional truck window graphics because they allow the truck owner to put a full color display on the back window of their trucks. The truck window graphics are called see thru graphics or window vision. They are adhesive perforated window film that covers the glass and allows for printing on the custom graphic. The window vision then is applied to the window by a self adhesive process that does not take extra chemicals. In fact, they are very simple to install and the average person can install them themselves. If you have installed wall paper or window tint, putting see thru window graphics is a piece of cake.
The printing of the truck window graphics is done by large format printers using state of the art technology. These large format printers use latex or eco solvent inks so that the inks are bright and vivid and last a long time in outdoor use. The life expectancy of a rear window graphic varies, but a minimum of 2 years can be expected. In locations such as Las Vegas, the extreme heat of the summer months take their toll on pretty much anything.
If you are looking for custom truck window graphics, you can find them for sale in many different venues. They are not expensive and allow the end user to decorate their truck windows and express themselves.
Everybody is looking for an edge in business. These are tough times and people need to make money because it is harder and harder to come by. In order to increase business, why not put car see thru window graphics on your vehicle and get your business noticed. Many businesses are already doing it with great success.
Just driving home the other day in Las Vegas, I saw many trucks with rear window graphics. I witnessed plumbing trucks, insurance vehicles, pizza vehicles and many other types of vehicles using this form of advertising. Car see thru window graphics is not a fad, it is a success and that is why so many people are putting car see thru window graphics on their cars an trucks.
Car see thru window graphics are vehicles that havea perforated window film on their cars that allow the driver and passengers to see outside the vehicle and the people on the outside to only see what is printed on the graphics. The window vision allows for a full color print.
There are many additional benefits to car see thru graphics. The window vision acts like a window tint, not allowing thieves or hoodlums to see inside your vehicle. This is a great when you have packages in your car and people and potential thieves cannot see what is in your vehicle.
Another fantastic benefit for car see thru window graphics is that it the window vision also acts as a sun tint to block out the heat and reflects it back, much like window tint. You are still able to see everything outside, it just stops the suns rays from shining in and heating up your vehicle. This is especially important in the hot summer months in Las Vegas.
I personally have window vision on my truck and I can attest that it increases business.
All businesses need printed advertising material for their marketing of their business. Large format printing are part of the solution to make your business more profitable.
Large format printing can print all sorts of things for businesses. The large format printers come in a variety of printer sizes and are manufactures by a variety of manufacturers. Some of the more popular brands of large format printers are Mimaki, Roland, Epson, and Hp. These printers are capable of being several feet long. Printers 20 or more feet are common place in order to print billboards. The newest inks that are being used are eco solvent and latex inks. These inks are made to last a long time and withstand the harsh environments outdoors and indoors. In Las Vegas, because of the hot summer season, outdoor inks such a eco solvent and latex are necessary. The newer inks are environmentally friendly and non hazardous as compared to the older printing inks.
In Las Vegas, it is large format printing that allows the casinos to put those humungous banners on the sides of their casinos. These humongous banners advertise the shows and services that the Las Vegas casinos provide to there consumers.
Several companies in Las Vegas have these large format printers that allow for large format printing. They are not cheap, but yet the services of these printers are easily affordable to businesses that want to increase their sales and showcase their services.
Large format printing should be an integral part of any Las Vegas company that wants to increase sales.
Large format printers are capable of printing a variety of signs in different sizes. They can print simple posters that are photo quality, indoor and outdoor banners, sidewalk signs, vehicle wraps, wall graphics and a host of other products that cannot be made on smaller printers.
When you have to have a banner right away, sometimes you have to call the expert sign company. Same day banners are available at Posterhead Signs. Same day banners are available in rush situations.
Our same day banners are printed on 13 ounce banner material using cmyk large format printers that print directly on the vinyl banner material. The same day banners are printed with eco solvent ink that helps reduce fading and are weather resistant. Same day banners have the option of being hemmed. All banners come with grommets at the corners and every two feet on the top and bottom for easy hanging. If the banner needs to be hemmed, we use double sided 1one inch tape to reinforce the perimeter.
The toughest part of getting same day banners is the artwork involved in the creation of the banner. If the banner needs to be created, programs such as Adobe Illustrated, Adobe Photoshop, Acrobat, and Flexi-sign are just some of the programs used in creating the necessary design for your banner. In addition to creating the banner, any artwork or logo that you include has to be in the right format for it to work. The right formats include, eps,ai,psd,pdf,tiff,png, high resolution jpegs, etc. So many times, people will use the logo that is on their business card that happens to be a 20kb file that is essentially worthless when using that image in large format. A good test to see if something will possibly work is to bring the image up on your computer screen and enlarge it. If the image pixelates, it will probably not be appropriate for use for same day banners.
Same day banners are available to assist you in your signage needs. It is better to give a little more time than just a few hours however to make sure the full color banner is done right.
There are many types of banners that are available and that can be made at a inexpensive price. There are outdoor banners, vertical banners, vinyl banners, step and repeat banners and so on. Today , we are going to talk about step and repeat banners. In Las Vegas, step and repeat banners are very popular because of all the shows and entertainment conventions that happen in Las Vegas.
Very simply put, a step and repeat banners is a banner in which it is being used as a backdrop for an event. The step and repeat banner does the same logo or wording over and over again in sequence so that from no matter what angle the person ( who is standing in front of the step and repeat banners ) is being photographed or video taped from, the logo or wording is always in plain view.
Sponsors love the step and repeat banner because it makes sure that their sponsorship is being seen by the public from no matter what angle the person they are sponsoring is being seen from. Events such as the Globe awards, the Oscars, etc show the lengths at which they will go to make sure the stars of television and radio are seen with their name in the background. Several clubs in Las Vegas do the same thing when they sponsor a big event or party.
The length and height of the step and repeat banner varies and there is no set size. It all depends on the stage or backdrop for the size they choose. The same goes for the colors used as some prefer lighter colors versus the darker colors.
The step and repeat banners can easily be hung with fasteners, cords, screws, or double sided tape so as to leave no permanent marks on the walls after removal. They are a must for all photographed events.
Pylon Signs help get your business noticed in a single or multi tenant complex. These pylon signs also help direct customers to your location. It is sometimes very difficult to spot or find a business when there are several businesses located in a multi tenant lot such as mini malls, car lots, restaurant row, and places where several retail locations are located.
Pylon signs are the signs that are mounted on poles in the front of shopping centers, mini malls, etc. that list all the businesses at that location. They are usually quite large and are made of steel and aluminum and built tough to withstand strong winds and mother nature. The pylon signs are usually double faced allowing exposure to traffic in both directions and are lighted up to make them easily visible. The face, is usually a lexan plastic or sometimes a heavy canvas. They are lighted up with fluorescent light bulbs on the inside that allows the stores name to be easily visible.
The business then puts their name or product on the outside of the lexan face in vinyl that allows for the lighting in the background to shine around the lettering to make it visible 24 hours a day. The vinyl lettering can be done in several colors and some printed logos can also be applied to the pylon signs as well.
Many times, the end user can install their own lettering on the pylon signs. It can be dangerous as you are normally on a ladder to install the lettering on your pylon sign. This can be difficult, especially in the wind. However, this self installation would save you a lot of money that can be spent for other things. The actual installation technique is not difficult. It is important to have a clean surface and make sure you are installing your graphics level.
Marketing is a multi faceted plan to increase business . The idea is to create awareness of a businesses goods and services and try to convince the consumer to use or buy those products or services. One of the cheapest ways to increase business is thru the use of window advertising. this window advertising can be used on the stores location(s) or on company vehicles. The whole idea is to get noticed.
Stores that use window advertising seem to be very successful in selling the products thet carry. Some examples are the grocery stores that advertise their fruits/meats/bakery items on the windows and entice us all to purchase them. McDonalds uses window advertising by displaying their new specials and products. The McDonalds near me is always advertising Big Macs or coffee on the windows in order to get me to purchase those items.
Window advertising can be in many forms. There is window painting, where the use of bright and splashy paints are painted on to the windows. There is window vision, where you have one way perforated window graphics applied to the window, allowing for the customer to see only the outside of the window and the people inside can still see out. There is vinyl lettering that applies to the windows that creates a look like somebody typed something on the window. A great example of this is most businesses use white vinyl to put their business name , hours and other pertinent information on the window in order to convey it to customers and potential customers.
The whole idea of window advertising is to use available space that is presently going unused and make it a viable opportunity to communicate with your customers. Most city or government regulatory agencies do not regulate this area for permits. Permits are usually required for permanent signage. Window advertisng is thus a great opportunity for taking advantage of this basically free opportunity.
In previous blogs, we discussed how full color banners are used in the marketing plan of a business. Text banners can be part of that same effective marketing plan. The messages are both the same, deliver information the consumer.
Text banners are very similar to full color banners but they are made only with text, rather than in design. Each method has a place in a businesses advertising plan. A text banner is a banner that is generally printed on a vinyl banner material and only contains text. That text can be in the form of letters or numbers arranged to deliver a clear and concise message.
A text banner that displays the word ” HOT DOG ” and a price of $2.00 is considered a an example of text banners. The message is clear and concise that the price of a hot dog is $2.00 and they can be found at the location where the banner is hanging. These types of text banners are great when a strong simple message needs to be delivered. A carnival or fair is a example where this type of banner could be very successful. After all, would a multi color design with artwork really be able to deliver a more descriptive message than just a hot dog for $2.00 ?
Another rpime example of text banners is a car lot in which you see the banner ” BUY HERE- PAY HERE “ . There is no ambiguity in the message that the vinyl banner is sending, you are able to buy your car at that location and they act as a financial institution and collect your car payments there.
Text banners can be simply made with banner material that has vinyl lettering applied to it or have a large format printer print the tex on the banner material. Either method will allow for a banner that lasts for a long time.
Banners are a great way to advertise your business in Las Vegas. There are many types of banners to choose from. There are mesh banners, sports banners, hemmed banners, etc. One of the most, if not the most popular banner is the full color banner.
A full color banner is a banner in which you are allowed to use as many colors as you want. This sounds simple, but in the old days, you could not get a full color banner without paying an exorbitant amount of money to obtain one. The reason for this is because not so long ago, there were only vinyl plotters that you would cut your vinyl on and then apply that vinyl to the banner material. This method was very time consuming and labor intensive. Thus, the additional labor and work was found in the price of the vinyl banner.
In todays print shops, businesses are using large format printers and printing directly on the banner material with eco solvent or latex inks. These inks allow for a long lasting banner that can withstand the elements of nature when exposed to the harsh sun. The sun, as you may be aware of, shines quite bright and hot in the summer months in Las Vegas.
The printing of these full color banners is now made easy with technology. It is nothing to be able to print a high quality full color banner in about 15minutes with the use of software programs like flexi sign, onyx and others. These software programs direct the printers to mix colors and create a wonderful vibrant images on banners. This is why they are called full color banners.
Statistics show that full color banners are more attractive to consumers than black and white banners.
Full color banners are easy to make and easy to display and have been proven to increase business sales.
In Las Vegas, all businesses are trying to get noticed because of the increased competition among businesses. One of the easiest and fastest ways to get more exposure is to perform window lettering on your stores windows.
Window lettering can take many forms and sizes. Some businesses use paint on the window to letter their windows to attract more business. The paint artists come out to your business location and apply different color paints to the window to attract attention to your store. They may draw a cup of coffee on the window and then put it in a circle and display a price on it in bright colors so as to attract potential consumers to purchase that coffee. The McDonald Corporation uses bright paint on the windows to attract attention and they are very successful at it. Several windows can be painted by professionals for less than $200.00
Another window lettering ideal is to put vinyl letters on the windows in different colors to advertise products or services. This vinyl lettering on the windows will last much longer than painted windows. Vinyl lettering usually has a life expectancy of approximately 2 – 5 years. The vinyl letters can be applied in different colors and sizes for emphasis and attraction purposes.
The vinyl lettering is available at sign shops, craft stores and even places like Office Depot stores. The window lettering is not very expensive and is fast and easy to install.
Follow these simple instructions to apply your own window lettering :
1. clean the window very well with soap and water.
2. Measure the window and make sure that the vinyl letters will be centered appropriately in both vertical and horizontal fashion.
3. Use good ol’ kitchen dish soap and water very liberally when applying the vinyl letters in case you stick them on the window wrong.
4. Squeegee out the excess soapy water from the vinyl letters.
These simple tips will allow you to professionally apply your window lettering like the professionals.