Pick up trucks with rear window graphics are as old as I can remember.  It use to be very cool to have window graphics on the rear window of your truck.  Truck window graphics with Chevy and Ford logos and political signs on the rear windows were and still are very popular with the truck crowd. Truck window graphics can personalize a truck.

Truck window graphics have evolved over time and have developed from the simple Chevy logo to more sophisticated graphics  that cover the whole window.

See thru window graphics have replaced the traditional truck window graphics because they allow the truck owner to put a full color display on the back window of their trucks.  The  truck window graphics are called see thru graphics or window vision.  They are adhesive perforated window  film that covers the glass and allows for printing on the  custom graphic.  The window vision then is applied to the window by a self adhesive process that does not take extra chemicals.  In fact, they are very simple to install and the average person can install them themselves.  If you have installed wall paper or window tint, putting see thru window graphics is a piece of cake.

The printing of the truck window graphics is done by large format printers using state of the art technology.  These large format printers use latex or eco solvent inks so that the inks are bright and vivid and last a long time in outdoor use. The life expectancy of a rear window graphic varies, but a minimum of 2 years can be expected.  In locations such as Las Vegas, the extreme heat of the summer months take their toll on pretty much anything.

If you are looking for custom truck window graphics, you can find them for sale in many different venues.  They are not expensive and allow the end user to decorate their truck windows and express themselves.

Everybody is looking for an edge in business.  These are tough times and people need to make money because it is harder and harder to come by. In order to increase business, why not put car see thru window graphics on your vehicle and get your business noticed.  Many businesses are already doing it with great success.

Just driving home the other day in Las Vegas,  I saw many trucks with rear window graphics.  I witnessed plumbing trucks, insurance vehicles, pizza vehicles and many other types of vehicles using this form of advertising. Car see thru window graphics is not a fad, it is a success and that is why so many people are putting car see thru window graphics on their cars an trucks.

Car see thru window graphics are vehicles that havea perforated window film on their cars that allow the driver and passengers to see outside the vehicle and the people on the outside to only see what is printed on the graphics. The window vision allows for a full color print.

There are many additional benefits to car see thru graphics.  The window vision acts like a window tint, not allowing thieves or hoodlums to see inside your vehicle. This is a great when you have packages in your car and people  and potential thieves cannot see what is in your vehicle.

Another fantastic benefit for car see thru window graphics is that it the window vision also acts as a sun tint to block out the heat and reflects it back, much like window tint. You are still able to see everything outside, it just stops the suns rays from shining in and heating up your vehicle.  This is especially important in the hot summer months in Las Vegas.

I personally have window vision on my truck and I can attest that it increases business.

Marketing is a multi faceted plan to increase business . The idea is to create awareness of a businesses goods and services and try to convince the consumer to use or buy those products or services.  One of the cheapest ways to increase business is thru the use of window advertising.  this window advertising can be used on the stores location(s) or on company vehicles.  The whole idea is to get noticed.

Stores that use  window advertising seem to be very successful in selling the products thet carry.  Some examples are the grocery stores that advertise their fruits/meats/bakery items on the windows and entice us all to purchase them.  McDonalds uses window advertising by displaying their new specials and products.  The McDonalds near me is always advertising Big Macs or coffee on the windows in order to get me to purchase those items.

Window advertising can be in many forms.  There is window painting, where the use of bright and splashy paints are painted on to the windows.  There is window vision, where you have one way perforated window graphics applied to the window, allowing for the customer to see only the outside of the window and the people inside  can still see out.  There is vinyl lettering that applies to the windows that creates a look like somebody typed something on the window. A great example of this is most businesses use white vinyl to put their business name , hours and other pertinent information on the window in order to convey it to customers and potential customers.

The whole idea of window advertising is to use available space that is presently going unused and make it a viable opportunity to communicate with  your customers. Most city or government regulatory agencies do not regulate this area for permits.  Permits are usually required for permanent signage.  Window advertisng is thus a great opportunity for taking advantage of this basically free opportunity.

In Las  Vegas, all businesses are trying to get noticed because of the increased competition among businesses.  One of the easiest and fastest ways to get more exposure is to perform window lettering on your stores windows.

Window lettering can take many forms and sizes.  Some businesses use paint on the window to letter their windows to attract more business.  The paint artists come out to your business location and apply different color paints to the window to attract attention to your store.  They may draw a cup of coffee on the window and then put it in a circle and display a price on it in bright colors so as to attract potential consumers to purchase that coffee.  The McDonald Corporation uses bright paint on the windows to attract attention and they are very successful at it. Several windows can be painted by professionals for less than $200.00

Another  window lettering ideal is to put vinyl letters on the windows in different colors to advertise products or services.  This vinyl lettering on the windows will last much longer than painted windows.  Vinyl lettering usually has a life expectancy of approximately 2 – 5 years.  The vinyl letters can be applied in different colors and sizes for emphasis and attraction purposes.

The vinyl lettering is available at sign shops, craft stores and even places like Office Depot stores.  The window lettering is not very expensive and is fast and easy to install.

Follow these simple instructions to apply your own window lettering :

1. clean the window very well with soap and water.

2. Measure the window and make sure that the vinyl letters will be centered appropriately in both vertical and horizontal fashion.

3. Use good ol’ kitchen dish soap and water very liberally when applying the vinyl letters in case you stick them on the window wrong.

4.  Squeegee out the excess soapy  water from the vinyl letters.

These simple tips will allow you to professionally apply your window lettering like the professionals.